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My name is GW Cook - I'm a writer and author and I love writing and creating content that others find interesting and informative. I am also a self-publishing advocate and somewhat of an experienced 'go to' guy when it comes to resources, information and advice about how to get into self-publishing and what's involved with the business of marketing and author platform building.

I am also the founder of, a dynamic web-hub focussed on exploring the pitfalls and benefits of self-publishing. Come and check it out if you are interested in the exciting opportunities within the ever-changing world of Indie Publishing.

With all my ventures I like to think outside the square and combine conventional wisdom with a fresh approach, especially as it relates to book marketing and content creation. An example of this can be found in my article titled 'Growth-hacking for Self-Published Authors.'
The main subjects/topics of interest I love to write about include: authorship, genre fiction, health and well-being (especially the ketogenic and Blood Sugar diets, strength training and mindfulness), depression and anxiety related matters, and social media and content marketing. I also write about Jim Morrison and his poetry; a new edition of my book, Gaze Into The Abyss: the Poetry of Jim Morrison is due for release mid-2018 under my pseudonym 'William Cook.'

I trust that you’ll find this blog to be a useful resource. Please feel free to connect with me on any of the sites listed above and via social media. I’m particularly active on Twitter and Facebook and look forward to connecting. For professional networking or to discuss business or employment opportunities, please connect with me on LinkedIn or see my Contact/About page.